Online Art Businesses

Helena Real – .ART Registry

20 October 2017

In this week’s episode of the ArtTactic Podcast, Helena Real, head of the London office at the .ART Registry, joins us to discuss the new top-level domain created for the art world. First, Helena explains how they got access to the .art domain. Then, she argues why galleries, artists, auction houses, dealers and others in the art industry should switch from using a website ending in .com to .art. Also, Helena shares some metrics regarding how many and which influencers have adopted the .art domain.

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Daniel Lever – ArtRunners

4 October 2017

In this week’s episode of the ArtTactic Podcast, Daniel Lever, co-founder and CEO of ArtRunners, an online startup focusing on art logistics services, joins us. First, Daniel discusses why the current process of finding art logistics is antiquated and in need of innovation. Then, he tells us about the services ArtRunners provides. Also, Daniel explains why ArtRunners will bring much needed competition between art logistics services.

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Francesco Gibbi – Lot Art

18 August 2017

In this week’s episode of the ArtTactic Podcast, we speak with Francesco Gibbi, founder of Lot-Art, an online portal that aggregates artworks upcoming for auction as well as after-sale opportunities. First, Francesco explains Lot-Art works and how it solves for the dilemma collectors and dealers face when trying to ensure they don’t miss anything they desire upcoming at auction. Then, he shares some interesting art market trends based on aggregated data he has from his users. Also, Francesco shares with us why he doesn’t charge his customers to use his site, but instead is content not profiting off of his platform.

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Francesco Bellanca – Feral Horses

3 August 2017

In this week’s episode of the ArtTactic Podcast, we’re joined by Francesco Bellanca, CEO of Feral Horses, a London-based platform that enables the buying and selling of shares of contemporary art. First, Francesco walks us through how the platform works and explains why he believes there is demand for the ability to transact shares of artworks. Then, he explains how they select the artists and artworks to include on the platform. Also, Francesco discusses what kind of returns investors should expect to earn on the platform.

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Liviu Tanasoaica & Balint Ferenczy – Vastari

13 July 2017

In this week’s edition of the ArtTactic Podcast, we’re joined by Liviu Tanasoaica, traveling exhibitions manager, and Balint Ferenczy, collections specialist, both from Vastari, an online platform focused on connecting collectors and museums curators for exhibitions as well as enabling institutions to collaborate with each other. First, Liviu and Balint explain how Vastari’s platform works for collectors and museum curators. Then, they discuss the different motivations for collectors seeking to include their artworks in museum shows. Also, they explain how difficult it is, without Vastari, for collectors to even connect with museums. Lastly, they share some success stories from their platform.

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Johannes Frohlich – Project Art

1 June 2017

In this week’s episode of the ArtTactic Podcast, Johannes Frohlich, co-founder and CEO of Project Art, joins us to talk about his online art startup. First, Johannes introduces us to Project Art, a crowd curated online art marketplace. Then, he explains how he thinks he can differentiate Project Art from competitors in the crowded art e-commerce industry. Also, Johannes touches on how they attract emerging artists to sell on their platform as well as their strategy for targeting collectors around the world.

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Karline Moeller and Josie Hines – Art Frankly

22 March 2017

In this week’s episode of the ArtTactic Podcast, we’re joined by Karline Moeller and Josie Hines, co-founders of Art Frankly, a startup professional networking platform for the art world. As a hybrid between IMDB and LinkedIn, Karline and Josie first share with us some of the main features on the platform, such as job listings, connecting with others in the industry and space rentals. Then, they discuss the extent of the void that exists in the art world today in terms of individuals being unable to connect with others. Also, Karline and Josie explain how younger entrants in the industry as well as veterans are engaging with the platform and how employers are responding to the idea of utilizing Art Frankly to find applicants for job openings.

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Patrick and Shea of Paddle8

Shea Goli and Patrick van der Vorst – Paddle8

29 November 2016

In this week’s episode of the ArtTactic Podcast Patrick and Shea (Paddle8’s Shea Goli, head of the London contemporary sale, and Patrick van der Vorst, UK CEO).

 

Patrick and Shea update us on the online auction house.  This following the merger with Auctionata.  They also share news about their first live streaming auctions. First, six months after the announced merger with Auctionata, Patrick and Shea tell us the ways in which Paddle8 has benefited from joining with competitor Auctionata. Then, they highlight areas of strength and weakness in the mid-market, where the majority of the art market operates.

Additionally, with major auction houses recently launching eCommerce platforms, Shea and Patrick reveal Paddle’s pitch to persuade consignors to sell with them. Also, they tell us about their upcoming Paddle8 Pad. The Paddle8 Pad is a set of live streaming auctions and why they decided to pursue the live sales format. Lastly, they highlight some lots from their inaugural live sales.

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Ari Grazi

Ari Grazi – Indiewalls

7 November 2016
In this week’s edition of the ArtTactic Podcast, Ari Grazi, president and co-founder of Indiewalls.

Indiewalls is an online art platform created to connect designers, interior decorators and businesses with artists. Ari Grazi joins us to discuss the commercial art space. First, Ari explains how Indiewalls is different than so many other art eCommerce websites. It focuses on corporate clients seeking art for commercial spaces, rather than individual collectors. Then, he reveals to what extent owners of commercial property, such as hotels, are concerned with the art that hangs on their walls. This, from both an aesthetic and cost perspective. Also, Ari tell us how much competition there is in this unique area of the art market. He identifies the types of artists who submit artworks on his platform and he shares some metrics on the company’s recent performance.

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Anders Petterson

Anders Petterson – ArtTactic

31 August 2016
In this week’s episode of the ArtTactic Podcast

Anders Petterson, founder of ArtTactic, joins us to discuss ArtTactic’s upcoming seminar. “How to Research Your Art Business Idea”. This is a 3-evening course occurring from September 12-14 in London.  Considering that we interview so many art entrepreneurs on the podcast, we thought you would enjoy hearing a preview of our seminar.  The course focuses on assisting art entrepreneurs with their business ideas.  First, Anders explains why ArtTactic is hosting the seminar at this time.  He cites the many ways in which the art industry is changing.  This includes the increasing entrepreneurship outside of the transaction based business models.  The increase in the industry’s size is addressed.  Equally the maturation of art as an asset class and the increasing development of technology, social media and e-commerce are addressed.  Then, Anders details what the course aims to achieve.   He also addresses what an aspiring or existing art entrepreneur can learn over the three evenings.

 

We have recently launched an online course based on this seminar series.

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