Enthusiasm Abounds as Post-Pandemic Crowds Flock to Frieze LA Robustly Embracing NextGen Artists

 

These artworks depict the dichotomy of life of the worker versus the agricultural companies that sell the fruits of their labor. Martinez himself comes from Oaxaca, Mexico, descended from a family of farm laborers, of which he was one himself.  Martinez won the coveted Frieze Impact Prize, and his gallery Charlie James confirmed that all of his art sold out on the first day of Frieze LA, and there is now a lengthy wait list for his art. Prices ranged from $8,000 to up to $40,000 for a large series of individual migrant workers each depicted on the inside of a produce box and displayed all together as one artwork. His museum exhibition history is already building and his work has most recently been exhibited at the Smithsonian’s Donald W. Reynolds Center for American Art and Portraiture, National Portrait Gallery in an exhibit entitled “The Outwin 2022: American Portraiture.” Other museum exhibits and collections include the permanent collections of the Hammer Museum, Amon Carter Museum of American Art, University of Arizona Museum of Art, Long Beach Museum of Art, Crocker Art Museum, Jordan Schnitzer Museum of Art at the University of Oregon, Orange County Museum of Art, and the Santa Barbara Museum of Art.

 

In short, Frieze LA demonstrated that art collectors are engaged and continue to buy art by next generation artists. Recent auctions at Sotheby’s, Christie’s, and Phillips (see our auction analysis) in London of NextGen artists confirm this trend: sales continue to be strong and signify ongoing interest in young talent.

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