Ayal Brenner – Artist Pension Trust

Ayal Brenner
Date18th July 2016
GuestAyal Brenner
MarketUs_europe
Topic,
CompanyArtist Pension Trust
In this week’s edition of the ArtTactic Podcast, we’re here with Ayal Brenner.

Ayal Brenner is founding member and director of Artist Pension Trust. Ayal discusses the trust’s first distribution since its establishment in 2004.

First, Ayal explains the concept of Artist Pension Trust as a risk diversification tool to provide more secure income to artists. Then, Ayal identifies some of the most prominent artists who participate in Artist Pension Trust. These include Rashid Johnson, Ivan Navarro and three Turner Prize winners. Also, he reveals the strategy and process regarding selling artworks from the trust. He covers how the money generated from these sales is distributed to the artists in the trust. Lastly, Ayal discusses why this financial structure is so appealing to artists and what kind of artists are benefitting the most from this.