In this week’s edition of the ArtTactic Podcast, Ari Grazi, president and co-founder of Indiewalls.
Indiewalls is an online art platform created to connect designers, interior decorators and businesses with artists. Ari Grazi joins us to discuss the commercial art space. First, Ari explains how Indiewalls is different than so many other art eCommerce websites. It focuses on corporate clients seeking art for commercial spaces, rather than individual collectors. Then, he reveals to what extent owners of commercial property, such as hotels, are concerned with the art that hangs on their walls. This, from both an aesthetic and cost perspective. Also, Ari tell us how much competition there is in this unique area of the art market. He identifies the types of artists who submit artworks on his platform and he shares some metrics on the company’s recent performance.